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Compare: Impack vs Generic Mailers, What’s the Real Value?

Compare: Impack vs Generic Mailers, What’s the Real Value?

When you’re choosing packaging for your business, mailers might seem like an easy box to tick. But not all mailers are created equal. You’ll find countless generic options online, plain, bulk, and cheap.... but is saving a few pesos up front worth what you might be giving up?

Let’s break down the real differences between Impack's flat and padded mailers and generic ones, so you can decide what actually delivers more value to your brand, your operations, and your customer experience.

1. Done-for-you designs

Impack Mailers

Our designs are made with small brands in mind. Whether it’s for holidays, birthdays, or just regular shipping days, each design is ready to go — no need to DIY or overthink it. You can show off your brand personality without hiring a designer or printing 500 custom bags.

Generic Mailers

Simple and versatile. If you love a clean look or want to add your own stickers or tape, generic mailers are a good blank canvas. Some small shops actually prefer this kind of freedom, especially if you like switching things up on your own.

Four patterned cloth bags with floral and abstract designs, each holding folded clothing visible at the opening, laid out on a light surface.

2. Quality you can feel

Impack Mailers

We’ve tested our materials across different products and weather, whether it’s a padded mailer or a kraft one, you can trust it won’t fall apart in transit. Plus, all of our options are eco-friendly, so they feel good and do good.

Generic Mailers

Quality varies depending on where you buy, but they’re generally built for practicality. If you're shipping something light or well-padded already, a standard mailer can totally work. Just keep in mind: some thinner ones may need extra reinforcement or bubble wrap.

Hands hold a blue patterned bag with text and a QR code at the bottom.

3. Branding without the burnout

Impack Mailers

Our mailers are kind of like plug-and-play branding. No need for extras.. the design already tells a story. Great if you’re too busy (or tired) to stick on labels, stamps, and washi tape every single time. 

Generic Mailers

Want full creative control? This gives you room to personalise every order. It does take more time and effort, though.. and you’ll likely need to stock up on stickers or inserts to make your packaging feel more “on brand.”

A folded white t-shirt, a beige knit hat, and patterned socks rest beside impack.co's Tidal Amber Mailers 10" x 13", nestled on a white background.

4. Flexibility in how much you order

Impack Mailers

You don’t need to commit to huge quantities. We offer smaller packs so you can test, mix, and match depending on the season or your stock levels.

Generic Mailers

Usually sold in bulk.. which is great for saving per piece, but might be tricky if you don’t have a lot of storage or you’re not ready to commit to one look long-term.

Sample 10 pack mixed mailers

Try Before You Commit

Our Sample Pack contains 10 assorted eco-friendly mailers in various sizes and designs, perfect for testing what works best for your products.

What you'll get

A mix of random samples to try our eco-friendly packaging. Each pack includes:

  • Assorted mailers in 3 sizes: 6"x9", 10"x13", and 14.5"x19"
  • May include a variety of designs including seasonal prints
  • When available, may also include specialty items like bubble mailers or glassine bags

Note:

  • The samples are free. The price you see is just for the shipping of the sample pack. 
  • Exact quantities and designs vary based on current inventory.
  • Please only purchase one sample pack per order.

5. The overall customer experience!

Impack Mailers

Let’s be real.. people love a good unboxing. A well-designed mailer can make even the smallest product feel special. And when customers feel like they’re opening a gift, they’re more likely to come back (or post about it online).

Generic Mailers

They keep things simple, which works just fine for a lot of shops. And if you’re creative with how you pack the inside, like adding handwritten notes or tissue, your customers can still feel the love.

A child holds a wrapped gift with tree patterns, nestled among more presents and a basket on a soft surface. impack.co's SALE - Christmas Tree Biodegradable Mailers 6" x 9" CA ensure safe transit for all festive surprises under the tree.

At a Glance: Impack vs Generic

What You Need Impack Mailers Generic Mailers
Branded Look Ready-made designs Add your own touches
Quantity Flexibility Small packs available Usually sold in larger bulk
Eco Options Yes, available Depends on supplier
Time-Saving Just pack and go May require extra branding effort
Vibe Thoughtful, gift-like Simple and practical

So… what’s the better choice?

Honestly, it depends on what you need right now. If you’re just starting out or shipping in big batches, generic mailers might make more sense. But if you’re trying to build a brand that feels intentional, saves you time, and delights your customers? Impack gives you that balance of beauty, quality, and ease. No custom printing required. No stress. Just packaging that’s ready to impress.

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